Facebook by far most widely used social networking website by travel business owner.
The Use of Social Networking Sites Facebook
by far most widely used social networking.
site. Sites Used by Social Media
Users
|
Both read and post on this social
networking site
|
Read this social networking site
|
Post on this social networking site
|
Facebook.com
|
65%
|
25%
|
10%
|
MySpace.com
|
31%
|
59%
|
10%
|
Twitter.com
|
20%
|
72%
|
8%
|
Linkedin.com
|
16%
|
77%
|
7%
|
Friendster.com
|
7%
|
85%
|
7%
|
One of the most talked about social media sites in travel, TripAdvisor is used by only 10% of all leisure travelers; slightly higher among the social media users (12%)
One of the most talked about social media sites in travel,
TripAdvisor is used by only 10% of all leisure travelers; slightly higher
among the social media users (12%) Sites
|
Total Leisure
|
Social Media Users
|
Non Social Media Users
|
Sites
|
Total Leisure
|
Social Media Users
|
Non Social Media Users
|
TripAdvisor.com
|
10%
|
12%
|
8%
|
Bookit.com
|
3%
|
3%
|
2%
|
Disney.com
|
10%
|
11%
|
8%
|
Travelweb.com
|
2%
|
3%
|
2%
|
Linkedin.com
|
8%
|
15%
|
0%
|
Gay.com
|
2%
|
3%
|
1%
|
Answers.com
|
7%
|
9%
|
5%
|
LastMinuteTravel.com
|
2%
|
2%
|
1%
|
Kayak.com
|
7%
|
7%
|
6%
|
Usmagazine.com
|
2%
|
2%
|
1%
|
Oprah.com
|
6%
|
8%
|
4%
|
Bebo.com
|
1%
|
3%
|
0%
|
Lowestfare.com
|
4%
|
4%
|
4%
|
Friendster.com
|
1%
|
3%
|
0%
|
Rottentomatoes.com
|
4%
|
6%
|
2%
|
Secondlife.com
|
1%
|
2%
|
0%
|
Drudgereport.com
|
4%
|
5%
|
3%
|
VirtualTourist.com
|
1%
|
1%
|
1%
|
Vacation.com
|
3%
|
5%
|
2%
|
Mobissimo.com
|
1%
|
1%
|
0%
|
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