Social Media for Travel Business - Information Sources Used to Plan Trip (Part-3)

what information source people used ton plan their trip.


    Total

		A India		B Australia		C Brazil		D Korea		E China
Family or friends	33%		29%		33%		33%		34%		35%
Search engine sites	31%		17%		32% (A)		34% (A)		37% (A)		37% (A)
Travel guides or books	26%		13%		27% (A)		30% (A)		27% (A)		34% (A)
Online travel agency	20%		25%		18%		18%		20%		18%
Travel magazines	15%		22% (B D)		12%		17% (D)		9%		17% (D)
Traditional travel agency	13%		20% (B C E)		7%		12%		16% (B)		12%
Material saved  from a previous holiday	13%		12%		13%		12%		15%		12%
State/Provincial Tourism offices or visitor centers	12%		8%		5%		15% (A B)		17% (A B)		15% (A B)
Television	9%		7%		7%		10%		11%		10%
Traveler community sites (IGOUGO.com, Tripadvisor)	9%		3%		13% (A)		9% (A)		10% (A)		9% (A)
Brochure received by mail	7%		9%		7%		7%		7%		7%
Newspapers	7%		8%		5%		7%		8%		8%
City Convention and Visitor Bureaus	7%		3%		7% (A)		8% (A)		7% (A)		8% (A)

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